Cuyahoga County Recycling
Cuyahoga County Solid Waste District (Garfield Heights, OH)
This was a full-scale commercial project – part of CCSWD's recent rebrand and marketing push.
Partnering with their agency, we created the broadcast commercial spots and 3D content (for supporting print marketing), while an interactive group developed the new website and print collateral.
CONCEPT DEVELOPMENT
SCRIPT DEVELOPMENT & COPYWRITING
STORYBOARDING
3D MODELING
2D / 3D MOTION DESIGN & ANIMATION
AUDIO & EDITING
CCSWD :30 Spot
CCSWD :15 Spot
BROADCAST SPOTS
We were contracted to complete the :30 & :15 ads to be aired regionally (shown above). We helped to write the script, then completely developed the look, visual elements, animation, and audio.
DESIGN PREP
First a visual exploratory, then design phase – where we created original 2D & 3D assets – followed by full storyboards (below).
3D MODELING & DESIGN
After the completion of the broadcast spots, we were contracted to create static 3D models of a simple home floorpan indicating waste and recycling locations. This imagery was then used for print marketing collateral.
